旅游英語選讀2016年4月真題試題及答案解析（00837）

旅游英語選讀2016年4月真題試題及答案解析（00837），本試卷共150分鐘。

一、Multiple choice

(1×15=15)Directions: Beneath each of the following sentences, there are four choices marked A,B,Cand D.Choose the one that best completes the sentence.

1. The International Passenger Survey in the U.K. distinguished 5 types of visits: holiday independent _____ business, visits to friends and relatives, miscellaneous.

A.convention
B.personal affairs
C.holiday inclusive
D.adventures

2. Tourists who wish to see as much of the countryside as possible may elect to________ staying at different places each night.

A.take a coach tour
B.take a train tour
C.travel on foot
D.travel by air

3. In general, the world"s _____ have experienced high level of tourism demand and supply.

A.developed nations
B.developing nations
C.coastal countries
D.eastern countries

4. _____ can be considered the end or goal of leisure.

A.Belonging and love
B.Safety
C.Esteem
D.Self-actualization

5. The tourism industry is like any other in that _____ .

A.its products and markets are closely interrelated
B.its products are determined by the markets
C.its markets are determined by the products
D.there is no direct relation between its products and markets

6. _____ will ensure that costs are kept under control, and that staff are motivated.

A.Good service
B.Good management
C.Good interpersonal relationship
D.Good marketing plan

7. If the brochure is to do its job effectively, the entire following are essential EXCEPT _____ .

A.good layout
B.high-quality photography
C.high-quality paper
D.bright colors

8.In the second half of the 20 century, the development of______contributed to the growth of tourism.

A.water transport
B.air transport
C.train transport
D.automobile transport

9. ____ last approximately one to four weeks.

A.Short cruises
B.Regular cruises
C.Intermediate-length cruises
D.Long cruises

10. The first chain operation in the United States was started by________in the early 1900s.

A.Thomas Cook
B.Kemmons Wilson
C.Ellsworth Statler
D.Samuel Cunard

11.One of the primary responsibilities of a manager is to ____ .

A.assemble a team to asst in running the hotel
B.supervise all the different phases of the operation
C.satisfy every guest of the hotel
D.take care of all guests

12. A very large number of the jobs created by tourism are ____ ,so that tourism"s contribution to "job-hours" is great.

A.seasonal
B.temporary
C.reliable
D.stable

13. ____ may form an impenetrable barrier to genuine local contact and this limitation may lead to mutual misunderstanding

A.Limited time
B.Different traditions
C.Inequality of tourists and hosts
D.Language

14. The subject of congestion can be considered in three ways. h includes all the following EXCEPT ____ .

A.physical capacity
B.psychological capacity
C.emotional capacity
D.ecological capacity

15. According to the 1963 conference on International Travel and Tourism, tourists were those who stayed for more than____ hours.

A.12
B.24
C.36
D.48

二、Reading comprehension

(2×10=20) Directions: Read the following passages and make your proper choices.

11.(1)Most young people enjoy some form of physical activity such as walking, cycling, a game of some kind of football or mountaineering.Those who have a passion for climbing high and difficult mountains are often looked upon with astonishment. Why are men and women wiling to suffer cold and hardship, and to take risk on high mountains? This astonishment is caused probably by the difference between mountaineering and other forms of activity to which men give their leisure.Mountaineering is a sport and not a game. There are no man-made rules, as there are for such games as golf and football There are, of course, rules of a different thing that it would be dangerous to ignore, but it is this freedom from man-made rules that makes mountaineering attractive to many people. Those who climb mountains are free to use their own methods.If we compare mountaineering and other more familiar sports, we might think that one big diffidence is that mountaineering is not a "team game". We should be mistaken in this. There are, it is true, no "matches" between "teams" of climbers, but when climbers are on a rock face linked by a rope on which their lives may depend, there is obviously teamwork.The mountain climber knows that he may have to fight forces that are stronger and more powerful than men. He has to fight the fores of nature. His sport requires high mental and physical qualities.A mountain climber continues to improve in skill year after year. A skier is probably past his best by the age of thirty, and most international tennis champions are in their early twenties. But it is not unusual for a man of fifty or sixty to climb the highest mountains in the Alps. They may take more time than younger men, but they probably climb with more skill and less waste of efforts, and they certainly experience equal enjoyment.The word “passion" in Line 1 Paragraph 2 is closest in meaning to .

A.strong emotion
B.good way
C.better feeling
D.enough affection

12. The difference between a sport and a game has to do with the kind of ____ .

A.activity
B.rules
C.uniform
D.climbers

13.Mountaineering can be called a team sport because ____ .

A.it is an Olympic event
B.teams compete against each other
C.mountaineers depend on each other while climbing
D.there are five climbers on each team

14.Mountaineers compete against ____ .

A.nature
B.each other
C.other teams
D.International standards

15.What is the best title for the passage?

A.Mountaineering Is Different from Golf and Football.
B.Mountaineering Is More attractive than Other Sports.
C.Mountaineering Quality,
D.Mountaineering

16.(2)Growing cooperation among branches of tourism has proved valuable to all concerned. Government bureaus, trade and travel associations carriers and properties are all working together to bring about optimum conditions for travelers.Travel operators, specialists in the field of planning, sponsor extensive research programs. They have knowledge of all areas and all carrier services, and they are experts in organizing different types of tours and in preparing effective advertising campaigns. They distribute materials to agencies, such as journals, brochures and advertising projects. They offer familiarization and workshop tours so that in a short time agents can obtain first-hand knowledge of the tours.Tourist counselors give valuable seminars to acquaint agents with new programs and techniques in selling In this way agents learn to explain destinations and to suggest different modes and combinations of travel- panes, ships, trains, motor-coaches car-rentals and even car purchases. Properties and agencies work closely together to make the most suitable contracts, considering both the comfort of the clients and. their own profitable financial arrangement. Agencies rely upon the good services of hotels, and, conversely, hotels rely upon agencies to fulfill their contracts and to send them clients.The same confidence exists between agencies and carriers, including ca-rental and sight-seeing services. Carries are dependent upon agencies to supply passengers, and agencies are dependent upon caries to preset them with marketable tours. All services must work together for greater efficiency fair pricing and contented customersThe word "optimum" in the first paragraph can be best replaced by ?

A.most effective
B.most comfortable
C.best
D.highest

17. Which of the following statements is NOT true according to the passage?

A.Tour operators work together closely with sponsors in research programs.
B.Specialist in tour operation can design effective advertise programs
C.Tour operators give advertising projects to carriers and agents.
D.Tour operators arrange tours for agents to new destinations.

18.How do agents learn to explain destinations and give suggestions to travelers?

A.By working together with properties
B.By designing new programs
C.By attending lectures.
D.By fulfilling contracts.

19.Agents and carriers depend on each other for the purpose of the__.

A.passenger supply
B.marketable tours
C.high prices
D.customer satisfaction

110. What is the best title of this passage?

A.Teamwork in Tourism.
B.Sectors in Travel Industry.
C.Carriers and Agents.
D.Travel Industry.

三、Cloze

(1×15=15)Directions: Choose the one from the given A, B, C and D to complete the passage properly.

21.Hotel properties range from tiny to huge in size_26_ large properties such as Chicago's Hilton and Towers or Excalibur in Las Vegas_ 27_ the public's imagination, the _28 _of properties offer between 100 and 200 units. Surprisingly enough, most properties perform basically the_ 29_ functions, but the way in which they accomplish them_ 30 _with the property size. A large property may employ a general manager, _31_ an executive assistant manager_ 32_ responsibility for day-to-day operations. There is often a resident manager who supervises several 33 on his or her side of the hotel, and a food and beverage manager who reports to the "exec"._34_, in the 100-unit inn, the general manager may be responsible --with an executive housekeeper and perhaps front-office manager or chief clerk-for_ 35_ the rooms and for supervising an assistant manager _ 36__ food and beverage. Thus, the executive _37_ may vary from two or three persons_ 38_ a few department heads and key employees in a small property, _39_ a substantial bureaucratic organization made of the many layers of authority necessary to _ 40__ a large complex property.26

A.Since
B.Although
C.As
D.For

22.27

A.catch
B.get
C.attract
D.create

23.28

A.most
B.bulk
C.amount
D.majority

24.29

A.old
B.new
C.same
D.multiple

25.30

A.vary
B.varies
C.varying
D.varied

26.31

A.for whom
B.whom
C.under whom
D.with whom

27.32

A.holds
B.gives
C.has
D.assumes

28.33

A.departments
B.people
C.sectors
D.parts

29.34

A.In addition
B.On the other hand
C.However
D.Meanwhile

210.35

A.running
B.cleaning
C.charging
D.changing

211.36

A.looking for
B.available for
C.responsible for
D.appropriate for

212.37

A.staff
B.managers
C.people
D.ones

213.38

A.elected by
B.supported by
C.controlled by
D.directed by

214.39

A.by
B.with
C.and
D.to

215.40

A.make
B.maintain
C.change
D.operate

四、Phrasal verbs

(1×10=10)Directions: Fill in the blanks with the proper phrasal verbs given below. Make some changes if necessary.

31.With the multidimensional aspects of tourism and its interactions with other activities, it is difficult to _____ a meaningful definition for tourism.

32.The organization of WTO _____ harmonize tourist polices among nations through formulating and applying principles of international tourism.

33.With faster mode of travel and lower prices, more people with limited incomes and time for travel can _____ tourism, domestic and international.

34.Business travel tends to be price inelastic and non- seasonal but it has to_____ each executive"s needs.

35.Many agents have been slow to _____ the computer era while their customers also mistrust computer reservations procedures.

36. Brochure distribution and control is instrumental in _____ waste as well as increasing sales opportunities.

37.Airlines will overbook to _____ the high number of no-shows, but must exercise caution in case they end up with more passengers than they can accommodate.

38.With the extension of the United States railroad system, new towns _____ along tracks that spread westward to the Pacific coast.

39.Some countries or regions have _____ direct taxation _____ tourism to raise additional public income.

310.In Britain, growing concern Over the possible despoliation of the Lake District led to the formation of a defense society in 1883________ to the region commercial exploitation.

五、Phrase translation

(1×20=20)

41. hospitality services

42.market segmentation

43.Permanent migration

44.less well-off persons

45.flora and fauna

46.package one"s own tours

47.labor-intensive industry

48.the deep-seated traditions

49.ethnic minority groups

410. non-profit overseas offices

411. 國家級旅游

412.購買力

413.商務旅行者

414.經濟影響

415.輔助服務

416.定期客運服務

417.增值稅

418.文化快餐

419.生態平衡

420.目標市場

六、Passage translation

(10×2=20)Directions: Translate the following passages into Chinese.

51.The travel agent's role is dissimilar to that of most other retailers, in that agents do not purchase a product for resale to their customers. Only when a customer has decided on a travel purchase do agents approach their principal on their customer's behalf to make a purchase. The travel agent does not, therefore, carry "stock' of travel products. This has two important implications for the businesses of travel distribution. First, the cost of setting up in business is comparatively small compared to that of other retail business, and second, agents are not seeking to dispose of products they have already purchased, so will therefore display less brand loyalty towards a particular product or company. However, in the past few years negotiations between principals and agents have led to higher commissions being paid to agents who achieve target sales, and this is causing agents to become more commercial in their approach to sales.

52.Visitors can find almost any kind of restaurant in most of the large cities in America. The telephone book lists restaurants for each city according to name, area of the city, or kind of food. Restaurants in large cities vary greatly in price. Many restaurants post their menus in the window so you can have some idea of the price and kind of food before you enter. If the menu is not posted, and you are uncertain about how expensive the place is, ask to see a menu before you are seated at a table, or else just ask about the price range. Appearances from the outside can be misleading- -what looks like a small, informal restaurant may rally be very expensive, and what looks like a large, expensive restaurant may be very reasonable.